In a world increasingly dominated by interconnective technology, emerging industries are creating new markets and investment opportunities almost every day. Capitalising on these new, fast growing business opportunities by investing or starting your own business is a surefire way to success; assuming you do the work too.
Here are three of the biggest growth industries to get into in 2017:…
Continue readingIt is easy to see that some people in the world of business stand out among all the others. A successful small business owner requires a particular skill set and disposition. People often wonder what makes those “high rollers” so successful in business.
It does not take much to understand that success is earned, and those who are successful in small business instill a certain set of behaviors that allow them to be focused and purposeful in life and work. Take a look at a few winning habits of highly effective small business owners.
Effective leadership takes focus and consistency.…
Continue readingIt can be so easy to get carried away during the initial phases of setting up your own business, but it’s vital that you keep your head. Many new company owners waste thousands that they haven’t earnt yet on illogical expenses, so here are just a handful that you should avoid.
The last thing you should be spending your money on is a fancy suit or designer watch; you can certainly get a smart-looking, good quality suit to match whatever your budget is. As long as you look professional, your client won’t know or care where your clothes are from.…
Continue readingOwning a small business provides many perks, but unfortunately there is one major pitfall when it comes to being a small business owner and that is being vulnerable to a cyber attack. Small businesses can be easy targets for cyber attacks as many small businesses simply don’t have the resources and money to put into a huge IT team to ensure that all of their important business and client information and documents is secure.
With a little training and education though, you can make yourself and your business less vulnerable to a cyber attack. Here are a few ways to improve the cyber security for your small business.…
Continue readingAt first, I felt euphoric.
It was 2012. I had ditched the 9-5 and I was my own boss. I no longer had to ask permission to leave work early and I could pick the kids up from school whenever I wanted.
But it didn’t take long for things to change.
Sometimes I wasn’t putting the hours in when I should be. Other times I found myself pulling all-nighters and getting grumpy from the lack of sleep.
Something needed to change.
Pretty quickly, I realized that I needed to be more disciplined.
Here are 3 tips that taught me to become a more efficient business owner:
Most businesses have a normal working day, so why should I be any different?…
Continue readingIn this digital era with the internet making communication and productivity so much easier, it is becoming more and more common for entire staffs to all live in different locations working remotely.
Telecommuting is something that is made possible not only to one specific type of career or only a few. Recent research shows that over half of Americans have a job that has potential to be done remotely.
While the convenience of working from home and running a business or working for a business in your pajamas is undeniable, it does have its challenges. Having your employees spread out instead of all together under the same roof can be a bit like herding cats.…
Continue readingDo you want more Instagram followers –silly question, of course you do. More Instagram followers mean more exposure for your blog, site or business and more eyes on your business mean more publicity for you. So, follow these tips below to see how to grow your following.
If you have a large following on Facebook, Twitter, YouTube or have a blog, tell people to follow you on Instagram for more content. Don’t hesitate to tweet a link to your Instagram account or to add a link to your Instagram in your blog or YouTube channel description.…
Continue readingThe goal of a marketing campaign is to help your audience understand the brand, increase awareness and engagement, and of course, generate sales. The best marketing campaigns go above and beyond to resonate with consumers by playing into emotions and generating excitement for a product or service.
Regardless of the industry you’re in, there are always unique ways to create effective and relevant marketing strategies. One of the best ways to help business owners think outside of the box is by working with marketing firms like Polar Mass. Often, it’s difficult for entrepreneurs to step outside their comfort zone and devise research-backed solutions to their problems.…
Continue readingLet’s face it: Getting customers is easy most times compared to actually keeping them. There’s so much competition to contend with these days, it’s near impossible to keep running with the best prices in your industry, your city; your little cozy niche that nobody knows about… Yet!
Then one day Joe Bigtime, who’s been watching your every move and figuring out how to do it even better than you, strolls into town and upsets everything you’ve been working toward. While you’ve been focusing on customer acquisition, your retention efforts have been left on the back-burner.
Suddenly, your customer’s lack of loyalty toward your business, and your obvious lack of loyalty toward getting their business again and again becomes of significant importance to your bottom line.…
Continue readingIf you plan on starting a business, or perhaps plan on keeping a business going, by taking into consideration different types of loans, then it’s important to understand the ramifications of each possibility.
Five types of transactions that can have an effect on your business financial possibilities include dealing with student loans, small business loans, loans from family and friends, private loans, and then the choice to take on credit card debt as a form of self-loan. Each movement of money with respect to these categories has its own pros and cons, especially if you have business matters sitting in the background of the decision.…
Continue reading
