Taking your Business Online? What You Need to Consider

If you’ve finally made the decision to take your business online, then you’re doing the right thing. Today technology dominates our lives and more and more people head to websites and apps to purchase items or use different services – so if you’re not tapping into this market, you’re missing out.

Online business presence

There are a few things though that you should consider first before you put your sites and apps live. To help point you in the right direction then, in this post you can find out a few useful steps to take.

Usability of your Website

Your website will be the focal point of your online presence and as such it should be easy to navigate, be clear, styled appropriately for your business and not slow to load.…

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How To Be Good At Being Your Own Boss

Trying to be your own boss has its inarguable upsides. You can decide on the dynamics of your workplace, choose your own hours, treat staff well and try to maximise profits for yourself. But while that all sounds like a cinch, it takes more skill than you might imagine.

Successful female CEO

Running a business is a marathon

Most small business owners take years, even decades, to hone their skills, using famous entrepreneurs as templates or attending in-depth courses on the subjects of business and finance.

Even those who are clued up might struggle in the bear pit of free market capitalism. It only takes one slip-up in a dodgy financial climate to turn your once-thriving business into a stagnant shell of its former self.…

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Boost your Confidence, Boost your Success

In many ways the difference between running a small business and being a freelancer is that the pressures are greater. Everything comes down to you ultimately, it’s just that everything amounts to far more things!

Confident business owner

For freelancers, as for CEOs of small businesses, confidence and assertiveness are key. After all if you don’t have confidence in your own abilities, and demonstrate it, why should a prospective client or potential new hire have any confidence in you.

Confidence can be learnt

Some people are naturally more confident than others, but confidence can be learnt and developed. If you’re not naturally confidence this doesn’t have to put you at a disadvantage with a little disciplined practice.…

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4 Ways to Boost The SEO of Your Online Business or Website

You don’t have to be an SEO pro to boost your website rankings on Google.

I know it sounds hard to believe, but it’s true.

There are a whole bunch of small and even simple things you can do to help improve your website’s SEO.

SEO rocket launch

And in this post I am going to show you just how easy it can be.

Are you ready? Let’s go…

Add External Links

Everyone is obsessed with links when it comes to SEO, and for good reason. The way that Google ranks websites was originally based on links and today they still play a big part.…

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Even The Smallest Home Businesses Need An Online Marketing Plan

Even if you are simply a crafter making natural skin care products, jewelry, or you are an artist painting watercolors, you still need to market your business if you want to sell the things you are creating. As a creative person, you’d probably love to do something your enjoy for a paycheck. And, it is possible, if you set up an online marketing plan.

Online marketing lady with megaphone

Yes, these types of items can sell great locally, whether you are selling them in a store as a consigner, or you are selling them at a local arts and crafts show. However, you can make more money making them available in more places, like around the world, simply by being online.…

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Helping Your Weight Loss Business Succeed

If you are running a weight loss business of any kind, it’s important to do what you can to help your business be a success. That means marketing your business, online and off. It doesn’t matter how small your business is. Even if you’re simply an It Works! Representative, you still want to promote your business, how else will you sell your products.

While a franchise business may offer you some benefits, like a free websites, there are some things you should have in connection with that. There are certain things that a weight loss business has to have in order to attract people.…

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Tips For Displaying Product in Your Store

In business, there isn’t a necessarily a right way to display product in your store. Every business sells different things and so it’s up to the entity to decide what is most effective for them as pertains to the product they’re selling and the motive they have. For instance, if you’re a display only type store who doesn’t have a lot of product on hand, there is no need to have a plethora of clothing racks in your store. Clothing racks would perfectly suit a store that is focusing on bulk retail in the way of fashion.

Even though there is no one-size-fits-all for displaying product in store, there are basic ideas you should incorporate into your enterprise that will make everything feel a bit easier to manage.…

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Debunking 6 Myths About Entrepreneurship

Whether it’s big offices and lots of free time shown in movies and TV shows or the classified ads that shout to you to be your own boss, the allure of creating your own product and building your own business is something you see daily. In reality, entrepreneurship is just like any other job. There are advantages and disadvantages to being your own boss, and having knowledge about the myths that surround entrepreneurs can help you decide if it’s the right path for you to take.

Overwhelmed entrepreneur

Myth 1: You Have to Have Money to Make Money

Everybody knows that Donald Trump started his businesses when his father gave him a small loan of a million dollars.…

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How to Choose a Business Dissertation Helper

Are your undertaking any postgraduate business studies part-time, such as an MBA program, while you’re running your business? If so, you’ll eventually need to do a business dissertation to finalize your study.

Businessman learning in a further education course

A business dissertation topic may cover various fields of study. Some of these popular fields are accounting, behavioral sciences, marketing, and finance. Before writing on one such field, an individual needs to research a good amount of material on the desired topic. Two such fields of business can be combined to make a fascinating topic; however, this also doubles your work of research.

Unfortunately, that’s not going to be easy because you’re juggling your study with your business operational.…

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3 Tips for Transitioning to Overtime Compensation Compliance

By now you’ve heard the news: The Department of Labor issued revised overtime compensation guidelines earlier this summer. The decision will impact an estimated four million Americans and increase the salary threshold for overtime exemption from $23,660 to $47,476 annually.

As small business owners look ahead to December 1, the overtime compliance deadline, many know that they will have to make changes. The larger question facing small business owners, however, is how to implement necessary reforms. I’ve outlined a few tips below.

Tip #1: Take a lesson from millennials

Millennials are much decried by Gen Xers and Baby Boomers for their dependence on technology.…

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