Do you have a company page on LinkedIn? A great company page can be so much more than just an extension of your HR, but an actual hub where your audience can get valuable news and information about your business and your industry.
In this blog post, I’m going to share 4 tips that will help you rock your LinkedIn company page.
But before we get to the tips, here are a few basics about your Page that you need to keep in mind:
- Make sure you’ve completed your entire Company Page
- Add your company logo as your “profile picture” – LinkedIn claims that companies that use their logo on their Pages get 6 times more traffic to their Pages than those who don’t
- Add a cover image that not only looks great, but also showcases who you are as a business.