Marketing is oftentimes considered a difficult endeavor, and that difficulty can sometimes lead to companies employing marketing techniques that are less than ethical. However, there are numerous effective yet unpopular marketing techniques that you can apply without worrying about becoming unethical.
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Here are 11 unpopular marketing techniques that will help you increase your sales and keep your customers happy.
1. Cold Calling
As much as this concept has been criticized by many, cold calling is still effective. Perhaps it goes as far back as when the telephone was first invented when salesmen from places such as restaurants started calling businesses to get food orders delivered.…Continue reading