3 Times When an SMB Needs a Lawyer

Small business owners should build a relationship with a local attorney and have someone they can call if a legal problem arises. The problem that a lot of small businesses face is that they don’t have the finances to hire a lawyer for all of their needs.

Meeting with a business lawyer

A lot of businesses need to pick and choose when it’s appropriate to hire a lawyer.

1. Large-Dollar Contracts

If you’re making a deal of a lifetime, you’ll need a lawyer to make sure that the contract you provide or must sign is legally sound. At the very least, you’ll want a lawyer to read through the contract for you.…

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7 Steps to Being a Better Client (or, How to Make Sure The Job’s Done Well)

As the client, you’re paying for a service (in our case PR, video or integrated comms) because you either don’t have the time or the expertise to carry it out internally. And since you’re the one footing the bill, it’s understandable that you might think your job is simply to sign the contract and then wait for the agency to deliver.

Business relationship

They’re the experts after all, so there’s no reason to expect that they wouldn’t just get on with it. There’s a caveat to that approach, however. Because while you may well be paying for services rendered, it’s still a relationship.…

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3 Ways Technology Can Improve your Online Customer Service

Customer service plays a huge role in the satisfaction and return of your customers. However, many online companies have forgotten that having good customer service for an online business is just as important as for a brick and mortar business—maybe even more so. And because many other companies understand this, there are a plenty of different technologies available to help you improve your customer services as well as your overall relationship with your customers or clients.

Caring customer service

To show you how, here are three types of technologies you can use to improve your customer service with online visitors.

Finding Weaknesses with Analytics

Before you can know how to improve, you first need to know where you should be improving.…

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The Dangers of Stereotyping in the Workplace

It’s often thought that diversity in the workplace only involves race and gender, but in actual fact, diversity in the workplace is much broader than that. Your colleagues or employees differ in a number of ways, such as age, relationship status, education, and even their role in the business. It’s illegal to discriminate on a number of number of factors, such as race, gender, and age and although much has been done to tackle discrimination, stereotypes are still prevalent.

Diversity in the workplace

Stereotyping or labelling people is the result of making general assumptions about someone without finding out anything about them. It’s something we have no doubt all done, with several very common ones – such as baby boomers can’t adapt to new technology and changes, and that people who drive a van for a living are rude and unhelpful.…

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4 Tips for Partnering With a Bigger Brand

Approaching a bigger brand can be tricky. You feel like you aren’t at the same caliber, so you really want to prove yourself and your company’s worth. Closing the partnership with a bigger brand will take a combination of the right time and approach to ensure a prosperous relationship. But with the proper tools, landing a partnership with a bigger brand can mean fast growth for your company.

Connect with big brands

Take Advantage of Connections

The first step you will want to take is to understand how you and your employees are connected to the other company. You could ask around, but the most efficient way to do so is through social media.…

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How to Build Relationships That Will Sustain Your Business

As a small business owner, your customers are your life source. Earning their highly guarded trust depends on your ability to capture and maintain these relationships.

Business relationship

But if you only go after potential buyers, you’re assuming that your prospects live in isolation. In reality, they’re part of an influential web of relationships and often learn about your company well before your initial interaction with them. To win their trust, you have to go to the source.

When current customers and other connections trust your brand and find value in your product, they become vocal supporters. By tapping into a few influential networks, you can prep others to become brand advocates and start selling long before a customer comes knocking.…

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Managing Your Working Relationship With a Supplier

As with any business deal, the relationship you have with your manufacturing plant needs to be nurtured to ensure it’s both long-lasting and beneficial for both parties. This isn’t simply about being nice either, it’s in your company’s interests to build strong relationships. While it doesn’t guarantee benefits like more favourable rates, faster service, and the chance to gain knowledge in a related industry, you’re prospects will certainly be improved if you can remain on good terms.

Building customer-supplier relationship

Business owners who take suppliers for granted can quickly find themselves last on the list when it comes to inventory arrivals. This not only leads to a breakdown in communication, but the extra stress it brings will be a major detriment to your business.…

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