Sun Tzu and The Art of Startups

 

Sun Tzu and The Art of Startups

 

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Beginning a new business venture can be unsettling. Entrepreneurs have to possess courage and bravery to embark on a voyage filled with lack of certainty and unknowns that come with starting a new business.

The marketplace in today’s business world can feel similar to a battle that is dominated by strong incumbents whose objective is to maintain dominance and thwart any new entrants. New entrepreneurs must be crazy to go into battle against them.

How does a startup have a shot at success when entering a new market battling against the established competition?…

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Beating Networking Nerves

Effective networking is an essential to furthering your career as well as being vital to the success of your business. From building up a strong client base to creating opportunities for new ventures and collaborative projects, good networking skills will help you to make your business grow and thrive in this competitive commercial environment.

Beating Networking Nerves

However, a surprising number of professionals find it difficult to strike up conversation with people they don’t know, and many people admit that they would rather just get on with the job. Fortunately, there are plenty of ways to overcome barriers to networking, so you can relax and reap the rewards of meeting new people in your industry.…

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Admitting Mistakes In Business Is An Art – Learn It By Heart!

Mistakes are common in businesses and those who are running a new venture or have stepped into entrepreneurship recently, are sure to face plenty of them. However, the concern is not how many of them you face down the line but how actually you end up dealing with them?

When you know you have committed a mistake, admitting it is more of an art. Your attitude to this not only defines who you are but also suggests where you can reach in the future.

Admitting Mistakes In Business Is An Art - Learn It By Heart!

It should be added that learning the art of admitting your mistakes without any fear or hesitation also influences others around you and projects you as a better leader.…

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Solutions For Small Business Mobile Security

Businesses are faced with new chances for growth and endeavors because of the incredible rise in the popularity of mobile phones. Consequently, employees have become very dependent on their wants of being able to operate business applications, to work with data on their own mobile phone, and to view their emails. This scenario became known as BYOD which means Bring Your Own Device.

Employees can do their jobs even if they are not in the office if they are provided with necessary tech tools. This is one of the benefits that employees may obtain from their employers who are managing small or middle-sized businesses.…

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5 Reasons Why Small Businesses Should Take Information Security More Seriously

What comes to mind when you think of identity theft? Probably someone stealing your credit card info or social security number, right? How about fraud? Maybe sketchy corporate employees hacking into their systems or engaging in illegal stock trading. Right?

You’re not alone. Most people associate data breaches with individuals and big business, but fail to make the small business connection. However, small businesses are at bigger risk for data breach than ever before.

5 Reasons Why Small Businesses Should Take Information Security More Seriously

Here’s why you need to take your data security seriously:

1. Most small businesses that experience data theft end up shutting down. Data theft isn’t cheap. In fact, it can cost you millions in recovery fees, fines, and more.…

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5 Ways to Keep Your Employees Happy

5 Ways to Keep Your Employees Happy

True and successful team management involves more than just the time and effort you invest once you step into your office or workplace. Naturally, you need to keep your employees as happy and comfortable as possible. Most employees would rather choose a great work environment with high employee morale than a bigger paycheck. Let’s take a look at some ways you can do that.

Allow Them Free Will

Don’t give employees the illusion that their work and decisions are linear. Offer them a chance to influence a decision or two. A good example would be to provide an opportunity for them to choose their incentives and rewards for a job well done.…

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The Mantra You Should Abide By To Make The Most Of Your CRM System

There are certain aspects of business that we all agree on and must abide by. There are the formal, law-abiding practices we must all follow strictly to ensure we keep our noses clean and avoid run-ins with the taxman.

And then there are the more tried and tested routes to market such as creating and maintaining a USP, differentiating yourself in the industry and ensuring your employees are kept satisfied in a productive and motivating environment.

The Mantra You Should Abide By To Make The Most Of Your CRM System

Present day priorities such as creating a loyal customer base via social media and getting your website to rank no.1 on Google came later – when people had new visions on how to promote themselves.…

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10 Reasons Why Brand Training Is Important For Your Employees

10 Reasons Why Brand Training Is Important For Your Employees

Most companies provide initial orientation training, where employees learn about the company’s brand. After this, they get few opportunities to form a cohesive bond with the company’s brand.   In this article, we explain why ongoing brand training is important for your employees.

1. In-house Brand Ambassadors

If you want your employees to sell your brand to clients, you have to first sell your brand to them. Arm them with the knowledge, skills and expertise to represent your brand the way you want it represented. Watch them transform them into whole-hearted brand ambassadors for your business.

2. Greater Involvement

Your employees will feel greater loyalty towards your brand and feel more involved when you personally train them on your brand.…

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Turnover Of Both Mobile And Cloud Computing Exceeds Expectations

Turnover Of Both Mobile And Cloud Computing Exceeds Expectations

When it comes to mobile and cloud computing, anyone can observe an ascending trend in terms of individual and business use. These environments have become a standard in the industry, being able to revolutionize the market as we know. In this regard, attention needs to be paid to a few important chapters:

Cost and Scalability

These two components are important for a business’s ascending, as they are able to define the limits up to which one can go. Fortunately, both these environments offer efficient deals, being very easy to observe how they delimit from the other solutions.

Cloud Service

Using cloud eliminates the need for a company to have its own IT infrastructure and also facilitate access to information with minimum effort from the users who only need an internet connection.…

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4 Essentials To Get Right In Your First Year Of Business

4 Essentials To Get Right In Your First Year Of Business

Ask any entrepreneur and you’ll get the same answer: starting a business is hard.

The first year in business is toughest, then all of the hard work, blood, sweat and tears begin paying off. But how do you make it through that first year?

1) Be passionate about your product

Your products or services are the reason you’re starting your business in the first place that unique, life changing benefit that your business adds to the world. If you think that statement is far-fetched, then so will everyone else.

You must start out as and continue to be the most passionate person about your business.…

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