If you want to improve performance, or likewise increase capacity or capability, you need to track the one thing that you’ll never get back: time.
In order to improve effectiveness and efficiency, you must understand how your time is being used. With all of the technological advances over the past two decades, we’re continually forced to do things “better, faster, cheaper.” In other words, all of these advances have taught us how to be more efficient.
But – have any of these advances (spreadsheets, email, cell phones, IM, etc.) made us more effective?
The difference between the two?…
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With multiple organizations competing for customers’ attention these days, personalization isn’t just smart – it is absolutely necessary. After all, there is nothing more off-putting than being on the receiving end of a marketing email that shows no knowledge of your interests or who you are. True, creating different email messages for different groups is more work, but it’s worth the extra effort when your email messages resonate with your customers.
A few months ago I featured 
So you think you’re ready for PPC management? Fantastic. But before you throw the kitchen sink at it, make sure you are prepared to succeed.
Buying an existing business is a good option because it saves the buyer from hard work establishing a new business and promoting it. Buying an operating business is always considered a way of less risk because it brings a lot of current customers with itself.
By now you’ve probably started trying your hand at Twitter. Everyone’s trying it, so why not you? If your business is new to Twitter, you’re probably working on gathering followers. One great way to make sure your customers can follow you is by adding a Twitter “follow me” icon onto your blog or website.
The 2009 business world is competitive, and consumer expectations are high. As costs rise and marketing budgets shrink, small businesses are looking for ways to improve their ROI with every dollar spent.
Twitter is growing in popularity by leaps and bounds lately. It seems like everyone is talking about Twitter. The neat thing is that everyone seems to use Twitter in their own unique way. Hundreds of Twitter applications can be found on numerous sites that offer cool tools to help you manage the way you use Twitter. If you use Twitter for marketing your small business, I sorted thru tons of apps to bring you the most helpful. Feel free to suggest other Twitter apps, for business owners, below in the comments.
As small business owners, we want to be the best leaders possible. If you’re new to business management, you may not know how to go about just that. I’ve found 10 very useful articles that may give you some new insight into managing your small business better. Each article has something different to offer readers so be sure to see them all. Enjoy!
