How Your Employees can Increase the Risk of Cybercrime

Businesses these days face a number of risks that could have a seriously damaging effect on their operations and reputation. One huge risk is cybercrime, which has become rife over recent years. With businesses becoming more and more reliant on technology, cybercriminals have more opportunity than ever to cause chaos for companies.

Employee causes cybercrime

It is important to invest in online security for your company.  Due to the critical nature of it, you might need to use financing options, such as looking into working capital loans for small business enterprises.

However, it is not just security software and hardware you need to invest in.…

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How to Avoid Network Latency that Costing You Money

It’s one of the oldest phrases around – “time is money” – and as the CEO of a small business, you’re probably more aware of that than most others.

In business matters, dealing with the hours, days and weeks usually suffices in relation to achieving targets – but what if we told you that increments as small as milliseconds could be impacting your business in ways you hadn’t even considered? Network latency is measured in these tiny fractions – and it can mean the difference between good and bad customer interaction.

Network latency

Why milliseconds count

In our modern world, we’re still happy to wait 20 minutes for a meal, 5 minutes for a taxi or a couple of minutes for our latte to arrive – and when questioned, it’s because people say they perceive the physical item and can understand and appreciate the process required for it to arrive in front of you.…

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How to Expand your Business into China

China is the world’s second largest economy, and is due to continue expanding, so it makes sense that businesses want to capitalise on the investment opportunities the country presents. With a population of over 1.3 billion, breaking into the Chinese market is attractive to almost every business, but there have been a number of famous companies that have tried, and failed, to expand in China.

This could be due to a lack of knowledge in how to localise and launch a business in China, or it could simply be because there simply isn’t a market for the company. According to the program director at Chinacelerator, a company which helps startups bridge the gap to the east Asian market, Oscar Ramos: “Ninety-nine per cent of companies who want to access China as a foreign company, shouldn’t.”…

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Let’s Bust Some Common SEO Myths!

If you’re just learning about the SEO world, you may find it daunting to try to sift through all of the information to determine what’s true and what’s false. Our friends at Kamil Web Solution, a premier provider of SEO in Dubai, bust some of the biggest myths about SEO.

Search engine optimization

Myth #1: If you’re not first, you might as well be last

Many sources will tell you that if you can’t land yourself a first-place spot on the Google rankings, there’s no point in using SEO services. These are usually the same companies that will promise you first-place rankings, incidentally!…

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Marketing and Selling Your Own Health-Conscious eBook

No matter what anyone tells you, looking good and feeling good are always in vogue. This is great news if you are interested marketing and selling your own health-conscious ebooks or merchandise online. Consumers of all ages regularly purchase diet plans, health books and gym memberships to keep themselves fit. The diet and weight-loss industry was estimated to be worth more than $20 billion.

Healthy eating

This represents a huge opportunity for ecommerce vendors and social media entrepreneurs. If you know more than a little something-something about healthy cooking or working out at home, producing ebooks for online stores could prove lucrative for you.…

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Tips for Attending Industry Conferences

So it’s time for your first industry conference, and you’re not sure what to expect. You know that hundreds, maybe even thousands, of people in your line of work will be gathered in one city for a few days of panels, trade shows, and schmoozing.

If you want to make the most of the experience, keep a few things in mind.

Industry conference

Communicate

This is the biggest thing you can do at a conference. Don’t just hang out with your small group of coworkers; get outside your comfort zone.

When you get up in the morning, you should have a list of things you want to accomplish that day.…

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Clean Your Home Office, Not Your Bank Account

Home office cleaning is no one’s idea of a fun weekend. There are so many ways to procrastinate and just avoid it entirely. Hey, the vacuum cleaner is making funny noises! Guess I better not use it; I”ll just have to save up to buy another one. Should I really mop the floor today? Last time I did that, the dog kept slipping on it. I don’t want to hurt my dog; I’m not some kind of monster. And so on and so forth.

Home office cleaning

Office cleaning takes up time that you could be using to check your emails, work on projects, and even eat peanut butter cups during your ‘down time.’ …

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Every Rising Star Should Have These 8 Qualities to Succeed in Business

Perfect employees simply don’t exist. But seasoned managers and executives are nevertheless pretty good at predicting which new hires are destined for the corner office and which are likelier to leave after a few years of workmanlike service.

Hiring good employees

You clearly want more of the former in your organization. Here’s how to identify the rising stars in your organization — and, fingers crossed, in the hiring queue.

1. Effective Communication

Effective communication is among the most important soft skills for upwardly mobile employees. It makes just about everything easier, from keeping on top of complex projects to training up junior members of the team.…

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The Difference Between An LLC And A Corporation

When it comes to forming your new enterprise, there are a lot of different documents that you have to fill out before you can become legal in the eyes of the IRS. The first and most important thing you have to do is determine the kind of entity you want your business to be.

LLC vs. Corporation

Usually, small business owners will compare LLC vs. Corporation, but how do they stack up against each other? Let’s go over some important metrics to find out.

Liability

One of the benefits of starting an LLC or corporation is that the company is separated from your personal assets, including things like debt.…

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5 Silliest of the Silliest PPC Marketing Mistakes that YOU Could Be Making

Pay-per-click marketing is THE norm for online marketing now. While inbound marketing envelopes all the techniques for online marketing, it is PPC that does the magic for business that need to make sales and increase their revenues in a short span of time. Talking of that, even e-commerce entities have relied on the marketing of this kind. So, it only makes sense to invest in the service of a Pay per click marketing firm.

Huge mistake cat meme

But hey! Not everyone is making magic; not everyone is closing millions of deals everyday; not everyone is on the top. Clearly, not everyone can be a pro.…

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