The Benefits of LinkedIn for Melbourne-Based Business

Melbourne is home to many flourishing industries, such as information technology, direct selling, retail, professional services, and real estate. And, since the target audience is somewhat similar, the businesses are always competing against each other. In such a scenario, the strategy to entice the target audience must be three-pronged – networking, engaging and communicating.

LinkedIn for business

Nowadays, social media marketing is becoming one of the most effective marketing tactics. However, social media marketing is a challenging task to accomplish, especially if you lack the experience and expertise. For a successful campaign, you need to develop the right message and deliver it to the right audience.…

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A Guide to Saving Videos and Stories from Instagram

Instagram has a separate fanbase out of all social media. A lot of people are making money through it. People come here like strangers and become celebrities in a flash of an eye.

Watching Instagram videos on smartphones

Cristiano Ronaldo, Kylie Jenner, Gigi, and Bella Hadid, and many more. All of them are now stunning the world through their glimpses and charms through Instagram.

These celebrities even charge Instagram to upload pictures, videos, and stories. These stories are then liked by you and then you want those things to be downloaded on your storage.

You cannot save Instagram videos directly from Instagram but there are some tools and software that will help you do this.…

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Struggling to Connect With Your Audience? 7 Tips for Better Facebook Engagement

You’ve used Facebook for years to keep in touch with former classmates, family friends, distant relatives. Some of these folks you probably wouldn’t speak to at all, for one reason or another, had Facebook not made it easy to do so.

Your efforts consistently generate engagement. So why can’t you get the same results on the business side of things, where it arguably matters even more?

Facebook engagement

photo credit: George Pagan III / Unsplash

You can. It’ll just take some work and some unlearning of Facebook “best practices” you thought you knew. Here’s what you need to do.

1. Share Personal Stories From Your Team or the People You Serve

Facebook audiences are more inclined to connect with brands that come off as authentic and empathetic.…

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7 Tried And Tested Ways To Boost Instagram Likes

If you’re looking for a little Instagram like boost, it may not be as difficult to achieve as you’re anticipating.

It can seem overwhelming to improve your Instagram profile in any way, especially when it comes to boosting the number of likes you receive on your Instagram posts. However, there are some simple strategies that you can implement into your Instagramming habits that’ll lead to higher like counts on your posts in no time.

Instagram logo

photo credit: Pexels

If you’re hoping to kick up the likes you get on Instagram, keep reading. We’ve compiled a list of seven tried-and-tested methods to achieve that Instagram like boost you’re trying to find!…

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6 Ways to Encourage More User-Generated Content

Instagram and other social media platforms can be powerful tools to promote your small business. But that power lies not so much in what you post, but in what you can encourage others to post about you as part of these social communities. To grow your Instagram audience, you need strategies to encourage this brand-sharing behavior.

User-generated content is what you want.

User generated content

That’s when others appreciate your brand enough to create content around it. This UGC provides social proof that has the power to turn complete strangers into customers, generate steadfast brand loyalty, and act like a flashing arrow pointing at your brand online.…

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Social Media Marketing: Tips On How To Grow Instagram Audience

Gaining more followers and expanding the influence are some of the primary concerns for businesses and nonprofits on Instagram. And as the mechanisms of ranking are changing, entrepreneurs have to come up with fresh ideas for increasing their fanbases.

Instagram logo

In this article, we shall discover the most effective tips for growing an Instagram audience and strengthen your position on this platform.

Paid Services

Unlike the common idea, modern boosting services have become more than a bot farm, although these still exist. But unlike bot farms, modern, trustworthy sites offer an option for any budget – you can buy 5000 or 5 Instagram followers if you find that quantity suitable for you, and these would be provided to you organically and harmlessly for your reputation.…

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5 Tips for Winning Facebook Ads

When it comes to online advertising, few platforms offer as much value to advertisers as Facebook. For starters, it offers incredible reach. Hundreds of millions of users visit the platform every single day, which gives businesses like yours the opportunity to reach most (if not all) of your target market.

Facebook app

Secondly, Facebook has the best targeting features of any platform (and it’s not even close). You can target people down to zip code, hobbies, and past spending habits. And as long as you know who your target market is, you can reach them.

Finally, Facebook advertising is cost-effective. You only pay when someone actually clicks on your ad.…

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Social Networks to Maximize Your Business Success: The Main Do’s & Appropriate Don’ts

Social media has always been one of the most effective business tools used by entrepreneurs. Over the past 10 to 12 years, they have undergone significant changes.

Social networks

Initially, they were simple, offered a minimum of opportunities, and no special business perks. Much has changed since then. Now it is a powerful marketing platform. Here, people communicate with each other, follow brands, get acquainted with various goods and services.

Billions of users spend time on social media every day. Of course, it is impossible to guarantee that all of them will consume the goods or services you offer. But in order to attract just a fraction of those, you need the right tools, for the right business functions.…

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Top 5 Ways to Save Your FB Ad Account from BAN

It is not a secret that without proper advertisement of your brand and product, it is impossible to execute business nowadays. The most common places for advertisements are social networks; among them, popular ones are Facebook and Instagram.

Facebook ads

As advertisement on Instagram works from Facebook, it is interesting to dig into detail in Facebook rules. Because there are specific rules for managing business/advertisement accounts that must be followed; otherwise, your account will be banned.

Reasons for FB account BAN

Let’s consider the example of a normal advertisement process, where you deal with legal products allowed for all groups of people. Facebook has a mixed model for checking all advertisements; the first step is via a robot, and the second step via a moderator if the robot considers the ad suspicious.…

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How Social Media can Help You Find an Affordable Moving Company?

Social media is used by all organizations to promote their businesses. Nowadays, social media has become a great platform for companies to market their businesses online and to attract customers towards it.

Hiring a moving company

If you are looking for a reliable moving company and do not have any idea about the reputation of a company and want to choose the best out of the heap then do you know your social media account could help you. Social media tells about the reality of an organization and whether it has satisfied clients or not. It also helps you in getting data of moving company cost from different service providers.…

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