Small business work on small budgets. They don’t enjoy outside support that large businesses take for granted, be it investor funding, experts opinions, substantial marketing budgets, among many others.
They have to cut their coat according to the cloth. Simply put, they have to work within their means. So, most of the time, they tend to ignore social media thinking that customers know where to find them. So, why invest time on social media?
But the fact is: Social media is no more an option for businesses these days. Be it big or small businesses, you need to have your presence on social media.…Continue reading