4 Things to Consider When Auditing Your Website

In a world of digital modes of payment, shopping, meeting, playing and more, one must know the significance and the role applications and websites play in our lives. Be it a business, blog, or shopping experience, websites today play a remarkable role in our lives. So, if you’re a web developer, there are a few aspects such as website auditing that can help you manage the website in a much more efficient way.

Website auditing

While most of us know how to visit a website and navigate through it, there are people who find it difficult to interpret the content of a website.…

Continue reading

Five Rules for Creating Real Estate Websites

Any business should have a website by 2022. If not, you’re regrettably missing out on a lot of potential clients. 44 percent of real estate purchasers start their search online, making a website your first and best chance to draw customers.

Real estate website

For your real estate agency to be successful, your website must be top-notch. It must be exceptional enough to have potential home buyers choose you above your competitors. Customers should be able to get all the information they need quickly and easily through your website, which should act as a one-stop shop.

A website with poor design and a lack of key information will rapidly drive away visitors, thus having a good website design is crucial for your real estate business.…

Continue reading

Why Your Special Purpose Acquisition Company Needs a Better Website Today

After unfettered growth during the pandemic, Special Purpose Acquisition Companies (SPACs) are under greater scrutiny today. The Securities and Exchange Commission (SEC) has proposed new rules and amendments regarding SPACs that, if ratified, would usher in a new era of disclosures and transparency.

SPAC

photo credit: ilixe48 via FreePik

If you’re planning on forming a SPAC in 2022 and beyond, there’s a good chance you’ll face greater regulatory hoops than your predecessors. Now’s the perfect time to ensure your SPAC site that meets regulatory requirements at every step of your merger.

What Are the New SPAC Rules?

As a blank-check company, a SPAC typically avoids many of the disclosure requirements that are expected of the traditional initial public offering (IPO) process.…

Continue reading

How to Create a Successful Business Website

Building an online presence through a professional website allows organizations to market their products and services. In turn, prospective clients will easily know what they offer and read about their company milestones. This way, business owners can focus more on improving their product features and customer service.

Business website design

An informative website adds credibility to your organization and strengthens your brand image. Additionally, it provides you with an avenue to make an excellent first impression. As a result, prospects will recognize the legitimacy of your business. This also allows you to stand out among your competitors for a bigger market share.

Read on to find out how to ensure a successful business website.…

Continue reading

How to Improve Website Conversion

The goal of many websites is to convert visitors into buyers. But it’s not always clear what steps to take in order to increase a conversion rate. This indicator is influenced by many variables that can be selected by testing different strategies.

Businessman

In this article, we’ll tell you about some hacks that will help you improve your website conversions.

Ask your clients

Clients using your website are those who can give the best guidance on its optimization. Tracking how visitors interact with your application is easy. This information will inspire ideas to improve your website’s effectiveness.

The benefit of this step is confirmed by a survey conducted by Moz.…

Continue reading

How to use Stock Photos Legally for your Business Website

Do you know the one reason most business sites don’t perform well? It’s the absence of attractive visual content.

Let’s face it, media assets such as photos and videos significantly affect a website’s readability. These elements break large blocks of text and make the overall content easy to skim through.

Legal stock photos

But we can’t deny that keeping a professional photographer in the loop might not be a financially sound decision. Not only can it be expensive but immensely time-consuming too.

So, how do you ensure that your website is visually appealing without breaking the bank? The answer is easy; you have to resort to stock photos.…

Continue reading

5 Must-have Features for B2B Websites

Every B2B business needs a website, as it is an essential part of doing business online in this digital age. While there are so many features you can add to your website, adding a lot of features not only confuses your visitors, but also makes your website heavier and slower. This is why it is so important to choose only the features that would benefit your business the most.

Browsing B2B website

Below, we look at the key features a B2B business must have to provide users and visitors with the best experience possible.

Bulk Ordering

B2B customers place larger orders than individual customers.…

Continue reading

What Are Cookies on Websites and Why Are They Important?

As you browse the Internet for work-related purposes, you may not know that your activity is being tracked. The web browser that you use to view websites on the Internet can save information in the cookies. Each website that you visit can save a cookie on your web browser.

Businesswoman accessing website with cookies

If you are not technology savvy, you may be asking, “What are cookies on websites?” Well, these cookies aren’t chocolate chip cookies or any other types of edible cookies for that matter. Cookies, or HTTP cookies, are small text files essential to Internet browsing.

What Are Cookies on Websites

What are cookies on websites, and why are they important for your digital business?…

Continue reading

The Most Important Hard Skill Business Owners Should Learn in 2020? SEO!

Search Engine Optimization (SEO) is one of those terms that intimidates, confuses, and frustrates so many today. The acronym itself is strapped with misinformation and misunderstanding that convinces business owners and marketers it’s some kind of taboo, hard-to-understand digital marketing service better left to the professionals.

SEO consultant advising a client

The reality is that SEO is not complex, hard-to-understand, or impossible to tackle at all. However, as more companies refuse to explore the simple education behind SEO, they are harming their company’s online search engine rankings tenfold. In fact, 91% of pages never get any organic traffic from Google – due to the fact that they don’t have any backlinks!…

Continue reading

6 Tips to Improve Visitor Engagement on Your Website

Is your website’s engagement far below where you’d like it to be? Are you thinking ahead to strategies to increase engagement with your yet-to-be-constructed website?

Shocked website visitor

photo credit: Andrea Piacquadio / Pexels

In either case, you’ve got to think in practical, actionable terms. Following these six tips to increase the frequency and enthusiasm with which your website visitors interact with your domain could be just what you need to reach your goals online.

1. Put Social Sharing Buttons in Highly Visible Locations

Prominent social sharing

This is a 15-minute job that could dramatically increase website engagement all on its own. All you need to do is place social sharing buttons for Twitter, Facebook, Pinterest, and any other properties your visitors use when they’re not engaging with your site.…

Continue reading